A Central Washington University recruitment plan for students from the Yakima valley
Type
Book
Authors
Category
Publication Year
2000
Publisher
Issue Period
University enrollment--Recruitment--Yakima Valley
Subject
University enrollment--Recruitment--Yakima Valley
Abstract
The purpose of this project was to develop a recruitment plan to increase Central Washington University's enrollment of students form the Yakima Valley region in the State of Washington. To develop this plan, current research and literature related to increasing enrollment at institutions of higher education was reviewed. A survey for graduating high school seniors was developed and mailed to high schools in the Yakima Valley region and the information used in the development of the recruitment plan. The plan will be offere to Central Washington University's Advancement and Marketing divisions for use in planning future marketing campaigns."
Description
Committee Chair: Dr. Susan Madley
Number of Copies
1